· 2026-07-11

New York Islanders announced a fan‑created third‑jersey contest on July 11, 2026, inviting supporters to submit designs and vote for the final look. The team hopes the crowd‑sourced kit will spark excitement and avoid the backlash that followed previous uniform changes.
Fans can upload original artwork on the official Islanders website until August 15. Each entry must feature the team’s navy, orange and white palette and include the Islanders logo in a prominent position. After the deadline, a panel of Islanders staff will narrow the pool to ten finalists, and the public will cast votes online from August 20 to September 5. The winning design will debut on the ice for the 2026‑27 season.
The franchise has faced criticism for recent uniform tweaks that many felt strayed from tradition. By handing creative control to the fan base, the organization hopes to rebuild goodwill and generate buzz ahead of a busy offseason. The move also aligns with the club’s broader engagement strategy, which includes new community events at UBS Arena and expanded social‑media content.
General manager Lou Lamoriello and head coach Lane Lambert both praised the idea in a press conference. Lamoriello said the contest reflects “the passion of our supporters and the pride they have in wearing the blue and orange.” Lambert added that a fresh third jersey could give the squad a visual lift during a season where the Islanders sit 12th in the Eastern Conference with a 43‑34 record and are on a three‑game losing streak.
A successful fan‑driven design could boost merchandise sales, a vital revenue stream as the club looks to upgrade its scouting department. It also offers a chance to showcase local talent; several submissions already feature iconic Long Island landmarks, tying the jersey to the community’s identity. If the final product resonates, the Islanders may set a precedent for other NHL clubs to follow.
The winning design is slated for a rollout at the season‑opening home game on October 12, 2026, against the New York Rangers. The club plans a special unveiling ceremony, complete with a fan‑selected anthem and a limited‑edition replica giveaway for the first 1,000 attendees.
Fans eager to shape the Islanders’ look should head to the official contest page now, upload their concepts, and spread the word. The team’s social channels will feature daily highlights of top entries, giving participants a chance to see their ideas in the spotlight before the final vote.